Purple Cow: Transform Your Business by Being Remarkable

by Seth Godin

Posted by Anton Katunin on 1 August 2022
Tags: books, 2 stars, audiobook

The audiobook is 3 hours long, which is relatively short, and yet I think it could be 30 minutes. The main idea of the book - (as a business) stand out from the crowd. Give people a reason to talk about you and as a result they'll do free marketing for you. That's it.

The book is a little inspirational. It has many examples and is easy to listen to.

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The Art of War

by Sun Tzu